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Bin Store Owners Are Using This Game-Changing Method

December 27, 20255 min read

Bin Store Owners Are Using This Game-Changing Method

Guys… if you’re running a bin store and you’re not paying attention to live selling yet, you’re going to look up in five years and realize you missed the wave.

Because this isn’t a “maybe.”

This is inevitable.

Our Whatnot journey already started. We’ve got the team live in the background, selling, entertaining, building community—and I’m telling you right now: this is where the industry is headed.

And before anybody gets sensitive—yes, in the beginning, you’re probably going to lose money.

That’s normal.

You lose money → you build community → you break even → then you start printing.

And I’ve seen people claiming they’re doing a million dollars a month just in Whatnot sales. Liquidators. Just live selling. Crazy.

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Why this is game-changing

Here’s the truth, guys:

When you can pull premium prices online, the business stops being “How do I sell this?”

It becomes “How do I find enough inventory?”

That’s the game.

I watched a local guy in Florida last night—JR—shout out to you, man. He is freaking killing it. Stuff I’m getting three bucks for, he’s getting $37 for. Why?

Because he figured out the algorithm. He figured out the rhythm. He figured out how to build a room that bids.

He shut down his retail store and went full-time because he’s getting premium prices out of everything.

So yeah… everybody needs to be doing Whatnot.

And if you think live selling is popular now?

Wait five years. Every brand. Every store. Everybody.

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The part nobody wants to hear: you can’t do everything yourself

I love Whatnot shows. They’re fun. They’re exciting.

But here’s the problem: if I’m on Whatnot selling, I’m not in the warehouse selling pallets or truckloads.

So at scale, you either:

build a team that can run live selling while you run operations, or

you’re stuck doing everything and wondering why you can’t grow.

You don’t need to be the hero. You need a system.

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The “Jordan test”: prove the market before you go all-in

Now let me show you how you play this smart.

I grabbed a pallet and said, “Guys… you want to see a little bit of gold?”

Florida is flooded with Jordans right now. Flooded.

This pallet? All kids Jordans. Brand new.

Youth size 7C.

I bought 171 pairs.

And before I go acting like I know everything, I wanted proof. So I ran one pair on Whatnot to test demand.

We threw it up.

It sold for $26.

Is that $100 retail? No.

But it told me what I needed to know: the deal works and I can move volume.

That’s the method, guys:

Don’t guess. Test fast.

Sell one. Read the room. Then decide how hard you want to buy.

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My 5 best pieces of advice for bin store owners

Now I’m going to give you my five best pieces of advice if you’re running a bin store. And if you do these, you’ll stop struggling and start operating like a real business.

1) Get rid of your leftovers (cut the cord)

Stop leaving junk in your bins week after week.

I had a guy in my building tell me he puts out four pallets a week… and he has 24 bins. I’m like—how does that fill the bins?

And he says, “Oh it fills them because I still have the other stuff in there.”

Guys… that’s the problem.

That means your bins are filled with last week’s junk, and you’re sprinkling a little good stuff on top. That’s how stores die.

If they didn’t buy it already, what makes you think they’re going to buy it next week?

Cut the cord. Get rid of it.

Throw it out. Palletize it cheap. Mystery box it. Whatever.

Just don’t marry your inventory.

2) Stay ahead of inventory (avoid the scramble game)

Inventory in this business is a roller coaster.

It’s available one day, gone the next. Then there’s too much. Then there’s nothing.

If you’re only one week ahead, you’re living in panic.

At minimum, you need to be two weeks ahead on inventory.

When you pull a week out, you bring a new load in. Always.

That’s how you avoid the scramble game.

3) Get the product mix right (half LPN, half FC)

A lot of bin stores mess up because they only run one type of product.

You need balance:

  • LPN = returns (usually higher value)

  • FC = fulfillment center (usually lower value but new and higher piece count)

If you start your week at $12–$15, LPN helps you sell early.

When you drop to $5, $3, $1… FC helps you crush volume.

My favorite mix?

Half LPN, half FC.

4) Run a real waterfall pricing strategy

I don’t care if you start at $15, $14, $12, $10—depends on your cost.

But your pricing needs to fall like a waterfall. It needs urgency.

I’ve seen stores do:

Thursday $7.50

Friday $7.50

Saturday $7.50

Sunday $6

Guys… what are we doing?

And don’t stop at $2 day like that’s the finish line. If your average cost is under a dollar, why would you stop at $2?

Clear it. Move it. Reset the store. Repeat.

5) Make your store fun (energy sells)

People don’t want to shop in a boring store while you’re sitting on your phone in the corner.

Music. Energy. Talk to customers. Make it fun.

Giveaways don’t have to be expensive either. My buddy gives away phone cases, moving boxes, books—brilliant. It removes clutter and makes people feel like they’re winning.

And here’s the real secret:

Leave some wins in the bins.

Let customers find the good deal. That’s what brings them back forever.

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The real takeaway

Guys, Whatnot is not just “another platform.”

It’s a profit multiplier when you build it right:

  • community first

  • consistent live shows

  • inventory that fits the room

  • and a bin store operation that clears leftovers, stays ahead, and keeps the experience exciting

Stop making excuses. Learn it. Build it. Hire it out if you have to.

Now go out there and make some money.

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